What does 75% Down Mean?

I get this question from consumers about once a week. Normally, the questions starts like this:

‘I see that it only contains 75% down – but I want 100% down’

Well the reality is that our federal government has a specific guideline when it comes to how much down is in a product. The rule from the FTC states that to call an item a down something – it must contain a minimum of 75% down clusters – the remainder can be down fibers or small feathers, etc.

There are very few cases where you see a number higher then 75% on the law label – usually they are items that have high fill power – where by default you need more down clusters to increase the fill power count. For example, our 800 fill power white goose down likely has a 85% down number on it’s law label.

Short of hand tweezing out loose fibers and small feathers it is impossible to have a 100% down anything.

If you were wondering what the other 25% is – it is a mixture of either:

• More down clusters
• Loose down fibers (the parts that break off from the down cluster)
• Small feathers (6 CM or smaller)

All the down filling used by DOWNLITE complies to it’s RestAssured standards.